mariahcarey / instagram.com / 

Everyone from Whitney Houston, Mariah Carey, Britney Spears, Jennifer Lopez and even Meg Ryan rocked the mauve brown '90s lip and badal RiRi is bringing these iconic shades…

juviasplace / instagram.com 

After the huge Ulta in-store launch earlier this…

Hello lovelies!

We all have that almost magical space in our head that we can quickly escape to from our daily routine or when things get harder...Sometimes it's a place we've never been to or maybe doesn't even exist, sometimes it's the place that when we think of it, it makes us feel…

Get fall's hottest trend, sunset inspired makeup with the new elf Modern Metals collection that just dropped. The collection is co-designed with the 2018 BeautyScape winners (@kathlynceleste…

tartecosmetics / Instagram.com

The #1 concealer in America, the Tarte Double Duty Beauty Shape Tape Contour Concealer is 50% off for Diamond and Platinum members both in store…

Koh Gen Do

The aqua foundation by…

Hello,

Today's NOTD is painted with a floral motif. Floral prints are a…

Huda Kattan, beauty blogger and makeup artist and now makeup mogul, built a $1 billion dollar business on Instagram. With a whopping 26.5 million Instagram followers, Huda is no stranger when it comes to beauty.…

Hey dolls,

I'm back with a new lip tutorial! This one has a deep chocolatey base and is topped with copper and green duochrome pigments for the perfect autumnal color palette.

Enjoy the tutorial,…

wetnwildbeauty / instagram.com

Now you can extend your summer glow all year long with the new Wet 'N Wild…

Hello lovelies!

Today's post is a #NewIn haul. I ordered a few bits from bornprettystore, the brand I've been collaborating with since I started my youtube & blogger journey! They've always been appealing to me, because of the good quality items at…

After Urban Decay announced the OG Naked Palette was being discontinued last month, we knew something had to be in the works after such a bittersweet goodbye. A month later, UD launches a Naked Cherry eyeshadow…

Ulta is serving what beauty consumers want! From internet based brands like ColourPop, Morphe and Dose of Colors, the latest Indie brand to join the retailer is Juvia's Place!

juviasplace / instagram.com…

anastasiabeverlyhills / instagram.com

If you're a fan of Anastasia Beverly Hills, then you've probably heard the latest beauty buzz - The Anastasia Beverly Hills holiday collection launches tomorrow, September 25th! They've been teasing us all week …

Ulta is having their annual fall haul event where prices are up to 50% off on everyday faves! The marked down prices include makeup, skincare, haircare and bath products so you can get your everyday beauty essentials and stock up for the new season ahead! …

Each fall season, exquisite jewel toned hues make their mark for the holiday color palette. Popular shades usually include ruby red, pumpkin orange and mustard yellow. This season, we're still going to be seeing more of these shades with the combination of a few unexpected pastels. …

Kylie Cosmetics

Kylie Jenner has launched a new collaboration collection - this time with her BFF…

Hello,

Today I will present elegant wedding nails. The nails are easy to achieve but require a bit of precision.…

Lime Crime Makeup

Full, natural and bushy brows are so on trend this season and the beauty…

colourpopcosmetics / instagram.com

Disney fanatics you're heart is just about to skip a beat - Colourpop just announced their collaboration with Disney and it's pure magic!!! …