Provide the best products while providing the best customer service possible. Provide the simplest way to make the most amount of money in the least amount of time.The Original MakeUp Eraser™ was founded in 2012 By Daniel & Elexsis McCarthy. The Makeup Eraser was brought the masses by direct sales and continues to change the way MakeUp is removed.The MakeUp Eraser™ is a revolutionary tool used by millions of women worldwide. Since the launch of the MakeUp Eraser, MUE Lifestyle, the parent company has brought new revolutionary products to the marketplace that compliment the MakeUp Eraser. Daniel & Elexsis are changing direct sales industry by giving their sales force an abundance of amazing products and a compensation plan that exceeds any expectations.