Lime Crime Celebrates 10th Anniversary With A New Limited Edition Birthday Makeup Collection

To celebrate its 10th anniversary, Lime Crime is launching a limited edition birthday collection. The brand that makes "makeup for unicorns" is synonymous with bold color, glitter and pretty packaging. If you're an OG fan of the brand, then you'll be ecstatic that their bringing back the top five favorite Unicorn lipstick shades!

limecrimemakeup /

The entire birthday collection includes seven brand new and original limited edition lipstick shades, a rainbow inspired eyeshadow palette, pocket candy palette, makeup brush set, birthday collectibles pin set, liquid eyeshadow and a birthday edition makeup bag to stash all your new goodies in!


Lime Crime / Lime Crime

Celebrate Lime Crime's birthday with the Birthday Shadow Palette, which features 12 vivid and long-lasting rainbow shades. The palette is a throwback to their OG colorful shadows. This palette contains every single color of the rainbow in pressed shadows in 4 unique finishes!

Shades Include:

Cloud: Rainbow iridescent shimmer
Blue Sky: Sky blue shimmer
RSVP: Golden peach matte sparkle
Twonicorn: Lavender iridescent shimmer
Grass: Bright green glow
Lime Crime: Lime green matte sparkle
Rose Burst: Fuchsia rose shimmer
Frosting: Soft pink matte sparkle
Candles: Glowing yellow shimmer
Libra: Vibrant violet glow
Ten: Poppin’ orange glow
Wrapped: Midnight blue glow


Lime Crime / Lime Crime

The Pocket Candy Eyeshadow Palette is a 5 pan palette with everyday neutrals and a pastel minty shade for a fun pop of color. If you're getting nostalgic looking at the packaging, it was inspired by the '90s "pocket" craze where there were pocket sized versions of everything (music player, pet, games, diary, etc.) and who doesn't need pocket sized makeup on the go, right? This multi-purpose palette contains eye and cheek shades that comes in a convenient mirrored compact.

Shades Include:

Cupcake (rosy brown matte)
Glitz (warm mauve metallic)
Glaze (golden pearl glow)
Twinkle (ballet pink w/ gold sparkle)
Party (seafoam shimmer)


Lime Crime / Lime Crime

Unicorns love glitter, so son't forget to add some sparkle to your eyelids! Lime Crime's Birthday Diamond Dew Liquid Eyeshadow is an iridescent lid topper that will brings the effect of sparkling diamonds to your eyes and the shade is fittingly called Confetti. Wear alone for a sheer effect or top over eyeshadow to add a bit of sparkle to your look!


Lime Crime

The Limited Edition Birthday Brush Set features four cruelty-free makeup brushes, three of which are eye brushes and one face brush. If you're a fan of pretty packaging and everything extra, you'll absolutely adore the clear handles that are filled with liquid and iridescent pink stars which move around as you apply makeup!

Brushes Include:

Fluffy highlighter brush - for a dust burst of highlight to the upper contours of the face.

Round angled shadow brush - for a softly blended eyeshadow and dreamy finish.

Angled paddle shadow brush - to add depth to the crease, and shape the outer corner of the eyes.

Flat liner/brow brush - use this brush to smoke out lash line and apply eyeliner with precision and ease.


Lime Crime / Lime Crime

The iconic Unicorn Lipstick with the OG holographic packaging is back! The birthday lineup includes 5 OG shades and 7 never before seen lipstick shades including some metallic shades, too. The lipstick contains sunflower and rosemary extracts for a dreamy glide-on formula.

Shades Include:

October (pumpkin orange)
 Candy Floss (rose pink)
Heart Eyes (vibrant pinky red)
Retrofuturist cream lipstick (retro red)
Doll House (dolly fuchsia)
 Airborne Unicorn (candy lavender)
 My Beautiful Rocket (tangerine dream)
Poisonberry (metallic plum)
 Not Another Peach (peachy pastel)
 Surprise (cartoon blue)
 Birthday Suit (pinky nude)
Serpentina (metallic emerald green)


Lime Crime / Lime Crime

Complete the Lime Crime birthday collection with sparkly packaging and decorate your glittering makeup bag with a limited edition 3-piece pin set that toasts to 10 years of unicorn dreams and makeup magic.


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